The Perfect in Imperfection

Rooted in Egypt, inspired by Japan. Daiichi Studio crafts streetwear that celebrates the beauty of imperfection.

the story

Founded in Cairo, Daiichi Studio emerged from a desire to merge cultural narratives through
fashion. Inspired by the textures of ancient Egyptian architecture and the minimalist principles of
Japanese design, we create pieces that tell stories of heritage and individuality.

Summer Collection

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350,00 EGP

Select options This product has multiple variants. The options may be chosen on the product page

899,00 EGP

Select options This product has multiple variants. The options may be chosen on the product page

400,00 EGP

Select options This product has multiple variants. The options may be chosen on the product page

600,00 EGP

New collection : Echoes of Imperfection

This collection draws inspiration from the weathered walls of Cairo and the serene landscapes
of Japan. Featuring asymmetrical cuts, natural dyes, and textured fabrics, each piece embodies
the harmony of chaos and calm.

Is about you being confident self, no matter what others say or think

Sustainability

EVERY DETAIL MATTER

Since 2012, Innove Couture products have been made to last across generations, with a no-compromises approach to quality.